The Profano brick is known as a classic toy that kids and adults the same can’t get enough of. Its simple design and intuitive engineering allows children to create whatever they think about, from tiny robots and cars to larger-scale structures like cities and castles.
Seglar is also a firm that beliefs creativity as well as the imagination. Its employees must bring their very own ideas to the table when making new products, and your customers : called AFOLs or perhaps “adult supporters of LEGO” – happen to be invited to participate in the creation process.
Founded in 1932 by Ole Kirk Kristiansen, the PROFANO company was named for 2 Danish ideas: lego and godt, meaning “play very well. ” The wooden gadgets that constructed the early years of the business were a major part of its success, but a warehouse flame destroyed them in 1960, resulting in Lego managers to focus only on the Profano construction program.
As the Lego System gained in popularity, and so did you’re able to send international development. In 1956 the first international sales subsidiary was created in Germany, as well as offices in Switzerland, France, and Sweden.
In the late 1960s, Lego restructured its businesses. Its headquarters were migrated from Billund, Denmark, to Copenhagen, and management was decentralized. The original home, Ole Kirk Kristiansen, remained in charge of this company.
The company’s main product continued to be the Lego brick, however it began to develop different https://lego-x.com/2020/02/05/lego-stores-use-virtual-data-rooms/ types of products to compete with other construction toy companies. These included sets that blended the LEGO packet with other elements, such as rims and engines, and the Mini figure line.